E-commerce: + 31% in 2008 for Shopping24, 24 ORE Group’s e-commerce channel
Results achieved thanks to the increasingly broad product catalogue ofwww.shopping24.it, which will be further expanded in 2009. As for users, they will benefit from increased service levels and additional functions.
At end 2008, Shopping24 opened its doors to two new products: thanks to the agreement with Grande Libreria Internazionale Hoepli, 24 ORE Group’s e-commerce channel broadened the Books sector, adding thousands of new titles and new theme categories such as fiction, art and graphics, history and essay writing, manuals and IT,travelling and cookery, and launched a new section: Films and DVDs.
Thanks to this agreement, not only does IlSole24Ore.com further expand and enrich its online offering to the benefit of its users, but, as partner in product selling and forwarding, it can also draw on the experience and skills of the booksellers of Grande Libreria Hoepli from Milan.
As far as service implementation is concerned, due to the broader product catalogue, new and more effective search functions have recently been added to the website to help users surf through the whole catalogue in a user-friendlier way.
For further information:
Ginevra Cozzi, Head of Press Office 24 ORE Group
English translation by CAP Q (Capital Quality Translations)